Officials with the Better Business Bureau say they're regularly bombarded by complaints from hundreds of dissatisfied dating-service customers.Last year the BBB reported a 73 percent jump in complaints.
What they find is a plethora of online dating sites that promise romance, true love and fun.
Is it a case of looking for love in all of the wrong places, or just a few bad apples in an otherwise happy bushel?
Truth is, many boomers often reach their 50s and older and find themselves uncoupled, either through death or divorce; they don't know where to turn.
But not everyone who hopes to find a mate online is falling blissfully in love.
There have been a rash of complaints against online dating sites, according to the Better Business Bureau.